An effective slogan is a powerful tool.
Case in point: Donald Trump rode the phrase "Make America Great Again" all the way to the White House--twice.
Is there a way for pro-lifers to capture the magic of MAGA messaging to win hearts, minds, and elections in which abortion is on the ballot?
Yes! We show you how on this week's episode of The 40 Days for Life Podcast:
To watch or listen, click the image or visit:
40daysforlife.com/maga-messaging-magic
We cover:
- The elements of a successful slogan--and why the secular left has held a near-monopoly on effective messaging;
- Why some communication strategies drive meaningful social and political change...and others fall flat;
- The lame pro-life rallying cries that have lost winnable referenda.
Tune in...and then give us feedback by emailing podcast@40daysforlife.com or posting your comments on the YouTube page.
We might share your questions and comments on a future episode...
...or better yet--you'll have the chance to be named The 40 Days for Life Podcast listener of the year and be invited as a guest on a future episode!
Wenatchee, Washington
Our general counsel, Matt Britton, was inspired by Wenatchee campaign leaders' efforts to rally support from the community...and opposition to Planned Parenthood.
"They are all extremely knowledgeable about the status of the Planned Parenthood, which is out of compliance with its permit," he explained. "The neighbors are gathering a petition and pressuring the city council to move the Planned Parenthood by revoking its permit."
The abortion business is attempting to discourage vigil participation with a "pledge a picketer" gimmick in which donors contribute money for every prayer warrior on site. It isn't working.
Instead, the community is turning against Planned Parenthood. "It was refreshing to hear that the neighbors realize Planned Parenthood is the problem, not the vigil," Matt said.
White Plains, New York
On a cold day in New York, a kind passerby brought coffee to 40 Days for Life participants praying with the Sisters of Life.
God used a cup of that coffee to save a life.
"One of the nuns poured a cup of coffee, waved to her, and held up the cup, offering it to her," explained Linda. "The girl walked over to her, smiling and looking happy."
She had entered Planned Parenthood--but found nobody there to receive her. So instead of going through with the abortion, she chose life!
"Because of our presence today, she changed her mind!" Linda exclaimed.
And Jesus wept.
--John 11:35
Lord, grant us the courage to weep. Let our tears mingle with yours and with parents who have lost a child. Grant them the solace of your peace, the confidence that their son or daughter is interceding for them in heaven, and the hope that they will be reunited in eternity. Amen.
